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Rove Home Marasi Drive
Rove Home Marasi Drive
A youthful and vibrant residential concept in Business Bay that brings the Rove Hotels spirit into branded living. With 50+ amenities spread across podium, sky garden, and rooftop levels, the campaign reflected Rove’s playful identity through energetic visuals, dynamic storytelling, and community-driven narratives; positioning it as more than a home, but a connected lifestyle hub.
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